Q: What engine oil are you selling? What is the brand & grade?
A: Fully synthetic engine oil for motor cars. The brand is Unicorn and the grade is 5W-50. The full name is Unicorn Ultra Synt SAE 5W50 API SL/CF.

Q: How much does it cost? What is the market price for other engine oils and where can I get them from? What is the saving by buying Unicorn instead the other brands?
A: $65 for a 4-litre bottle, enough for the standard engine. In the market, most other brands costs $85 & above and you can buy them from petrol stations / kiosks. Based on $65 and $85, the savings is about 23%.

Q: Is this company trustworthy? What does it do?
A: This is a Singapore registered company that was set up in December 1992 and offers a comprehensive range of high performance lubricants including automotive, industrial, marine, and specialty products. The company received its ISO 9001 Certification in Year 2000 and lists among the Enterprise 50 Singapore, Fastest Growing 50 Singapore and Singapore Promising Brand Award. Its manufacturing facility is now in Tuas, in the industrial heart of Singapore. The company's markets, besides Singapore, cover Malaysia, Indonesia, Hong Kong, China, Macau, Myanmar, Fiji, New Zealand, Maldives, Nepal, East Timor, Philippines, Mauritius & Vietnam.

Q: If the company has been around for so long, it should be well known by now, right? Why does the company need to use direct marketing network to market the product?
A: Since its establishment in 1992, Unicorn has mainly focused on bulk and OEM sales of lubricants to Distributors and Industrial users throughout the world. Unicorn's products are used in 15 countries, and its automotive lubricants are mainly used by fleet owners and factories.  Unicorn recognizes that the consumer market within the Asia Pacific countries, is growing very rapidly due to fast growing car ownerships. It is gearing itself to cater to this large consumer market for automotive lubricants, and is using direct selling to tap into this growing demand.

Q: How can I be assured of the quality of the lubricants?
A: The company has its products endorsed by major car manufacturers, including BMW, Volkswagen, Porsche, Volvo and DaimlerChrysler. ComfortDelgro, Singapore largest passenger land transport group and the world 2nd Largest passenger land transport group, with 17,000 taxis, is also using Unicorn's lubricants. Most taxis' engines are kept running for almost 24 hours a day, and with countless starts and stops throughout the course of traveling everyday. Therefore, it is a testament to the quality of Unicorn automotive lubricants.

Q: The certifications come mainly from continental vehicle manufacturers, such as BMW & Volvo. What about Japanese makes, such as Toyota, Nissan & Honda which make up the mainstay of Singapore's vehicle population?
A: Majors OEMs such as DaimlerChrysler, BMW, Volvo have their internal performance specifications and endorsement program in addition to International standards such as API. The Japanese makers as indicated above do not have endorsement program yet. They are using international standard as a reference for the type of engine oil used.

Q: Most car owners just trust their workshops to recommend a suitable lubricant. Is there a direct consumer market for this?
A: Some car owners lack the knowledge of maintaining their vehicles. However, there is a growing trend of car owners paying more attention and interest to their vehicles. DIY (Do-It-Yourself) products are gaining popularity among car owners who prefer to purchase their preferred car products and accessories for usage by themselves or by their workshops. Hence, the end-user market for automotive lubricants will grow.

Q: Will this lubricant harm my car engine?
A: Basically, engine oils only help to lubricate and protect your vehicle's engine. It does not harm your vehicle's engine. For best results, please follow the grade of engine oil recommended by the car manufacturer of your vehicle.

Q: So how do I buy the Unicorn Ultra Synt SAE 5W50 API SL/CF engine oil and how may I pay for it?
A: We are the independent distributor and you may purchase from our office. Contact us to make your purchase or for more details.